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The HBG Design team participated in the branding process with our client partners for the Wind Creek Casino and Hotel in Atmore, Alabama, and Wind Creek Casino and Hotel in Wetumpka, Alabama. As part of the design activity, our team helped develop the Wind Creek brand identity and design standard, including a new, unifying logo for the resort brand. Together with client stakeholders, the HBG Design team, with internationally-renowned signage/graphics specialists at Lorenc + Yoo, worked to understand the values most important to the Wind Creek brand, uncovering the attributes of the brand and the culture of the Tribe and PCI Gaming organization, then generating ideas that would convey the strengths of both the ownership and the gaming/resort product to the targeted customer.
Wind Creek Hospitality, Atmore, Alabama. 6,341 likes 151 talking about this 162 were here. Wind Creek Hospitality (formerly PCI Gaming) is the Gaming Authority of the Poarch Band of Creek Indians.
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Understanding that the Tribe was the Wind Clan of the Poarch Creek Indians led HBG Design’s team to focus on the elements of wind and water as driving forces in the design and development of brand identity. Most notably, the resulting curved form atop the hotel tower at both the Atmore and Wetumpka properties represents the dynamic nature of wind and becomes a signature brand element for the resort. The resulting brand identity and design standard of the Wind Creek Casino & Hotel successfully transforms every guest experience into a meaningful, memorable interaction with the brand.
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- Welcome to Wind Creek Casino and Hotel Atmore! Our amenities include a AAA Four-Diamond-rated luxury hotel, world-class Spa, gourmet culinary studio, infinity pool, outdoor amphitheater, movie theaters, arcade, yogurt shop, multiple dining venues including the top-rated steakhouse in Alabama, and an RV Park. Of course, we also have great gaming.
- Must be at least 21 years of age to be on the gaming floor and/or consume alcohol. A valid Goverment-Issued photo identification is required for proof of identity. Clothing must not be revealing, obviously soiled, or contain offensive or profane writing, symbols, etc.